1-10 employees
At Pappalardo Digital, we identify as an Inbound Growth Agency, and we chose the word “Growth” very carefully. We know that every business has a goal to grow, but we believe that growth is more than just revenue. Growth is about bettering ourselves and the world around us. We line up our services and our collective mindset to support that.
One of the things that I saw early on in my career is that Marketing by itself can live in a bubble. If you’re not careful, it’s easy for it to become siloed from everything else going on inside a company. We’ve found that every activity, every campaign, should directly tie back to a business objective. Website traffic should turn into leads, leads should turn into customers, customers should turn into referral sources and the sum of all your marketing activities should be business growth.
It’s not magic, and it’s not guesswork. When you align your marketing with the rest of your business, you’d better be prepared for outrageous growth.
We can help! Check out our Brand Resources page for links to all of our brand assets.
Brand Resources