Business

  • Productivity tips for work-at-home designers

    April 10, 2017 by Ashley Gainer

    Working from home is awesome. I know, because I’ve been doing it since 2010. No more stuffy jackets, no more pinchy work shoes, no more interminable meetings with coworkers who love the sound of their own voices. I love working from home because I can control my workload, work hours, and (to some extent) my…

  • How to streamline the most boring parts of your freelance design business

    April 5, 2017 by Brittany Berger

    Most freelance creatives have one experience in common: that moment they realized how much of a creative business involves non-creative things. For me, it was after finishing the assignment for my first client and realizing how much “wrap-up work” was still left to do. Being a freelance designer also means taking off your design hat…

  • 3 ways to be the best designer you can possibly be

    April 3, 2017 by Ashley Gainer

    Are you the very best designer you could possibly be at this exact point in time? Most of us wish we could answer that question with a resounding YES and the workflow and client roster to back it up. Some of us actually can do that. For the rest of us, don’t lose hope. It’s…

  • How to start growing your side design business

    March 27, 2017 by Emily Belden

    If you work a full-time job, congrats! An ever-competitive workforce and tightening budgets amongst companies all across the globe make you one of the lucky ones who is gainfully employed. That said, if you’re still feeling like just having a job isn’t as entirely fulfilling as you’d hoped, you’re not alone. The whispers of a…

  • 9 pro tips for creating a strong web design portfolio website

    March 23, 2017 by Joanne Amos

    As a creative professional, your portfolio can be the making, or failing, of your business. So you need to ensure it represents the full range of your skills and experience, and that it demonstrates how your work will be a valuable asset to your visitors’ businesses. The best way to do this is to create…

  • 3 tips for designers to improve communication with clients

    March 22, 2017 by Emily Belden

    Listening to your clients is one of those things that’s easier said than done. Sure they write the checks, which means you should be all ears. But then again, they rely on you as the design expert, so it’s also your job to speak up and sound off. In this post, we’ll summarize three of…

  • 6 tips for integrating your brand identity throughout your business

    March 16, 2017 by Joanne Amos

    Your brand identity is one of the most important aspects of your business. It’s how you distinguish yourself from your main competitors. Once upon a time, the only branding required by most businesses was a sign on the shop front. But times have changed. While your marketing efforts and paid ads and listings drive traffic…

  • How to regroup and rebound after losing a major client

    March 13, 2017 by Lauren Bonk

    How many times a week does a freelancer hear or read the phrase “feast or famine?” Other than “do what you love,” it’s probably the most commonly-uttered cliche out there in our line of work, whether you’re a designer, a developer, a writer, or a freelance basket weaver. We all know the cliche about cliches,…

  • The best productivity apps for freelancers and web designers in 2017

    March 9, 2017 by Joanne Amos

    Whether you’re a freelance web designer or you work remotely as part of a team, staying on track can be one of the most challenging aspects of your working day. The freedom and flexibility that made you choose this lifestyle can also be your downfall. Thankfully there’s a multitude of productivity apps available to help…

  • The pros and cons of being a hybrid web designer/developer

    March 6, 2017 by Ashley Gainer

    If you’ve been a designer for any length of time, you’ve probably had clients request things from you that go beyond design and into the realm of development. Web design, as you know, involves the visual and structural design of a website. You’re making creative decisions about things like layouts, navigation, and user experience. There’s…

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