Marketing
Marketing
Sales funnel fundamentals every web designer should know
Ever heard of a sales funnel? Of course you have. But do you know what a funnel is and how to use one? That one’s… Read More
Marketing
14 best marketing podcasts from Flywheel’s Director of Marketing
I’ve never, ever considered myself an auditory learner, so when podcasts first started popping up all around me in casual and professional conversations, I completely… Read More
Marketing
The ultimate Instagram photo size guidelines & templates
If you’re a social media manager, then I’m sure you think about your company’s or client’s Instagram aesthetic at least once or twice a day. Read More
Marketing
How to establish your 2019 marketing strategy and KPIs
As you surely know by now, goal-setting is a critical process in every business. You can’t hit goals that you don’t have, after all. And… Read More
Marketing
24 inspiring Instagram accounts all marketers should be following
With more than 800 million users, Instagram has come a long way since its first photo was posted of a dog… Read More
Marketing
How strategically segmenting your email list increases engagement
If you’ve been in the online business space for any length of time, you’ve probably heard about the importance of your email list and… Read More
Marketing
The ultimate social media checklist for freelancers
I get it. Social media is a tough nut to crack. It takes a lot of time, care, and effort, too. And lest we forget,… Read More
Marketing
How to build a consistent brand across marketing channels
A website is the launch pad for a brand’s visual identity online. But before you can build a website that will do your client’s business… Read More
Marketing
How to develop a knock-out marketing strategy for your design agency
It shouldn’t be a surprise to hear that design agencies are quickly becoming a dime a dozen. The market is saturated with hundreds of boutique… Read More
Design, Marketing
Creative Spotlight: How Rareview intersects design and marketing to drive success
While I’m sure any of us with siblings love them to the moon and back, most of us couldn’t imagine going into business with them. Read More
Marketing
Behind Expensify’s Super Bowl commercial: An interview with JohnXHannes
As creatives in the digital marketing industry, we get pretty excited for the first weekend of February. No, not to watch the Patriots win… Read More
Marketing
The marketing strategy Weglot used to achieve $100,000 MRR
Running a WordPress-based business places heavy demands on precious resources, and the ability to focus your marketing efforts can make… Read More
Marketing
4 steps to define your marketing team’s content strategy
It’s no secret that content marketing is crucial to business success. It’s that way in which your brand gets your message out to your… Read More
Marketing
Our top 10 articles from 2018!
Looking back on 2018, we discovered some delightful new design trends, found incredibly inspiring websites, and learned some bold business advice to take our work… Read More
Marketing
How to set up Facebook Instant Articles with WordPress
Launched in 2015, Facebook Instant Articles offers users a new way of viewing mobile articles. The articles are hosted on Facebook’s servers, so instead… Read More
Business, Marketing
5 Facebook advertising tools to increase sales
“No matter who you want to reach, the odds are that you’ll find them on Facebook. ”… Read More
Marketing
How to create high quality long-form articles in WordPress
There is a lot of competition for audiences these days, and optimizing for SEO is more important than ever. A lot of the websites… Read More
Marketing
Behind the brand of Fly Fest: Our very own company conference
When you hear the term, “company conference,” a little part of you might shrivel up into a corporate shell. It’s a fear… Read More
Marketing, WordPress
Essential WordPress plugins for marketers
Too many. If you ask me what the absolutely essential WordPress plugins for marketers are, that’s my short answer. Too. Many. And that’s both… Read More
Marketing
Behind the scenes of the marketing campaign for Flywheel’s Fly July sale
For the past four years, Flywheel has launched a summer sale called Fly July featuring 3 months free on any new annual hosting plan. Read More
Marketing
Growing a YouTube following: an interview with Rob Hope from Yo!
While the name Rob Hope might sound a little familiar, perhaps you’ve heard of him from his project… Read More
Marketing
This is why your email list building strategy doesn’t work (and 6 ways to fix it)
You probably know how crucial email list building is. Chances are, you’re either getting ready to start building your list, or you’re trying to… Read More
Marketing
10 steps to design a wildly effective CTA that converts
You know the main goal for your website, but do your visitors? You might have the best product on the web, a gorgeous website… Read More
Marketing
The best free stock photo sites in 2018
With the web becoming more and more visually oriented, images are becoming a more important part of any web design. In many markets, good… Read More
Marketing
How to design a website for customers and search engines
User experience and organic search performance are intrinsically linked; the design of your website is key to both. Web design affects the ease of… Read More
Marketing
How to perform a social media audit
Social media marketing has rapidly become a key component in most digital marketing campaigns. For agencies just breaching this new… Read More
Marketing
7 website goals to set this year
Have you ever thought about setting specific goals or objectives for your website? It’s easy to get into the habit of just “maintaining” your site. Read More
Marketing
How to perform a comprehensive SEO audit
Let’s face it: SEO can be overwhelming. From responsiveness and speed to meta descriptions, titles, link building, and more, the list of things to worry… Read More
Marketing
How to use YouTube videos to drive traffic to your website
We all want more traffic on our blog or website. Traffic is what gets us seen, draws clients to us, and helps us build… Read More
Marketing
A guide to content marketing for web designers
The marketing world has changed. Today, content marketing costs less than more traditional forms of marketing, and, done well, generates more leads. But you need… Read More