Marketing
How to set up Facebook Instant Articles with WordPress
Launched in 2015, Facebook Instant Articles offers users a new way of viewing mobile articles. The articles are hosted on Facebook’s servers, so instead of… Read More
Marketing
Marketing
Behind the brand of Fly Fest: Our very own company conference
When you hear the term, “company conference,” a little part of you might shrivel up into a corporate shell. It’s a fear any… Read More
Marketing, WordPress
Essential WordPress plugins for marketers
Too many. If you ask me what the absolutely essential WordPress plugins for marketers are, that’s my short answer. Too. Many. And that’s both… Read More
Marketing
How to optimize your website pages to rank higher
With so much buzz around online marketing, optimizing your site’s web pages for search engines not only helps garner more visitors but also helps leverage… Read More
Marketing
Behind the scenes of the marketing campaign for Flywheel’s Fly July sale
For the past four years, Flywheel has launched a summer sale called Fly July featuring 3 months free on any new annual hosting plan. Read More
Marketing
Growing a YouTube following: an interview with Rob Hope from Yo!
While the name Rob Hope might sound a little familiar, perhaps you’ve heard of him from his project… Read More
Marketing
The best free stock photo sites in 2018
With the web becoming more and more visually oriented, images are becoming a more important part of any web design. In many markets, good photos… Read More
Marketing
How to use email marketing to grow your design business
Email lists. You’ve surely heard about them. You’ve probably set them up for your clients, and even told them about the importance of collecting emails. Read More
Marketing
How to use YouTube videos to drive traffic to your website
We all want more traffic on our blog or website. Traffic is what gets us seen, draws clients to us, and helps us build… Read More
Marketing
A guide to content marketing for web designers
The marketing world has changed. Today, content marketing costs less than more traditional forms of marketing, and, done well, generates more leads. But you need… Read More
Marketing
The best Google Chrome extensions for designers in 2017
Chrome extensions…they’re better than a bookmark, better than in-browser apps, ridiculously handy, and a fantastic (usually free!) resource for web designers. You may already be… Read More
Marketing
How to customize Facebook Open Graph and Twitter Card meta tags
Picture this: You are ready with the perfect blog post and an eye-catching featured image to go with it. But the moment you share it… Read More
Marketing, WordPress
How to A/B test feature images in WordPress
A/B testing is a way to compare two different versions of a website, or an element on the website, to see which version performs the… Read More
Design, Marketing
A few things to think about before using a full-screen video background
Looking for a web design feature that delivers massive impact with a hyper-cool appeal? Consider the full-screen video background. The full-screen video background is… Read More
Marketing
How public speaking can increase your credibility and get you your next gig
Whether you freelance or are part of the traditional workforce, you share these truths: distinguishing yourself and connecting with other professionals is elemental to… Read More
Marketing
Share vs Follow: Making the most of your site’s social buttons
You have a website. You have social media profiles. You’ve built a community on each, but how connected are they? The quickest, easiest way… Read More
Marketing
How WordPress developers can market their products
You’ve been busy building a new WordPress product. Maybe you took a stab at creating your very own theme or you developed a pretty… Read More
Marketing
How to make content pop with embedded content from Twitter
It’s never been harder to get noticed on the internet. Your website is battling with millions of others, along with social media, images, videos,… Read More
Marketing
How to design landing pages that convert
Getting traffic to your landing page is a fairly easy task, but keeping people engaged and leading them to the conversion you require is… Read More
Marketing
How to successfully use Facebook groups for web designers
Have you seen that Esurance commercial with Beatrice, the Offline Over-Sharer? She’s taped pictures up on her wall and is clearly misguided on how… Read More
Marketing
How to be concisely comprehensive with web content
Ask anybody who works in web design which question they’re asked most frequently and chances are one of their first replies will be, ‘how… Read More
Marketing
How to add a Pinterest “Pin It” button to WordPress sites
If your WordPress site offers a lot of visual content, Pinterest is one of the easiest ways to make your content sharable. Take advantage… Read More
Marketing
How to set up Google Analytics in WordPress
Analytics… a word that many creative types shy away from. But understanding how your website performs is not only interesting, it’s imperative to knowing… Read More
Marketing
Brand books, why are they so important?
A brand book is an instruction manual detailing a brand’s personality. Typically, it will outline the history, visuals, voice, and mission of the brand’s… Read More
Marketing
12 free social media icon sets
When you’re designing a website for a client, social media icons probably aren’t very high on your to-do list. They’re a literally very small element,… Read More
Marketing
What I learned about brand commitment from that article about The Onion
You’ve no doubt seen Fast Co.Design’s (fantastic) article about The Onion’s art department. Three people, well-versed in Photoshop, churn out custom photo and… Read More
Marketing
The one where I say Stefan Sagmeister is wrong
I absolutely adored this video of Stefan Sagmeister: “You Are Not a Storyteller.” Mostly because of the way he says “bullshit.” I defy… Read More